Hard Butter - what a mess it makes

Not only can hard butter destroy your toast, but it can also ruin relationships and rip fragile new families apart. Fortunately, this campaign for Devondale's 'soft butter' presented a compelling alternative. 

One Show - Bronze
AWARD - Finalist 
Adnews - Campaign of the Year
Mumbrella - Campaign of the year
Mumbrella - Ad of the year (finalist)
ACES – Finalist